"How An Automated Relationship Marketing
System Can Bring You More Business, More Referrals, And A Second
Stream Of Residual Income"
Dear Promotional Products
Consultant,
As a sales professional,
you already know the importance of personal relationships in
building your business and getting more
referrals.
Most likely, you are
working extra hours just to get quotes done, spec samples
(virtual or physical) sent out, orders placed, printed
correctly, shipped on time and processing
paperwork.
And, if you have your own
business, you have to deal with billing and collections
too....
Even if you have help, you
probably feel overwhelmed with all you have to do on a daily
basis so don’t have the time to keep in touch with your
clients, much less take them to lunch or otherwise spend the
time it takes to develop solid relationships.
I’m sure you’ve also read
the books on selling and referral marketing by all the gurus
who all stress the importance of sending handwritten personal
notes...
... but who has the time to
buy cards
...write personal
notes,
...find a
stamp,
... address and mail
them?
If you’re like me, I have a
few dozen cards in my desk drawer that I bought with good
intentions – but they are still there, and I’ve even forgotten
who I was going to send them to...
There is a solution to this
problem.
I would like to buy a gift
account for you so you can try it for
yourself. Before I get into any details,
imagine for a moment the following scenario:
You just get back to your
office, it’s already late, and you have a ton of paperwork to
do to process the two orders you picked up today, order a
couple spec samples for some good customers and do a quote for
a prospect you met with for the first time.
You log on to your secure
web site and launch a few campaigns you have prepared in
advance – total time:
less than 2
minutes
And here’s what happens in
the morning – automatically:
- “Thanks for the Order”
cards are printed and mailed in your handwriting and with
your signature to the two customers you picked up orders
from.
- A “Thanks for your
Time” handwritten card goes out to the prospect you met for
the first time.
- Two “Thanks for the
Referral” cards go out to the two people who gave you
referrals today. And in addition to the
card, they will both be getting a small box of home made
brownies
- Two of your customers
and a personal friend have birthdays in 7 days so
handwritten cards from you to them will be in the mail in
the morning.
- You know you’ve been
ignoring your spouse lately because of work, so you send a
“Thinking of You” handwritten card with a photo of him/her
on the front with the kids.
All this in two minutes
sounds impossible I know, but here’s how it
works. You do these things one time when you
set up your system:
- You fill out a form the
company uses to make a font from your
handwriting. You also have 4 signature
fields so you sign your name in 4 ways – formal and
personal.
- You select a “thanks
for the referral” card, a “birthday card”, a “thanks for
your time” card and a “thanks for the order”
card.
- You write the message
to go inside the cards and decide if a gift or gift card
should be included and save it as a
“campaign”.
- You also upload into
the system 20 or so personal photos, artwork, logos or
business card scans that you can either put on the front or
inside of cards at a future time.
And now, here’s how all the
cards I mentioned above get sent in less than 2
minutes.....
- You look up the two
customers you got orders from in your contact manager and
with one
click, send them the “Thanks For Your
Order” handwritten card campaign (15 seconds each –
total 30 seconds)
- You look up your
prospect you met with and with one click subscribe her to
your “Thanks for Your Time” campaign (15
seconds)
- You look up the two
people who gave you referrals in your contact manager and
with one
click, subscribe them both to the
“Thanks for the Referral” campaign which includes a box of
brownies. (15 seconds each – total 30
seconds)
- The birthdays are taken
care of automatically for the entire year when you launch
the birthday campaign to your customers and to your
friends. Everyone you subscribe to the
campaign gets a personal, handwritten card from you put in
the mail 7 days before their birthday.
(You will also see a reminder of any birthdays or
anniversaries on your main menu screen so you can always
write a special personal message or include personal photos
on your card if you choose.)
- You take the last 45
seconds to pick a photo you’ve already uploaded, put it on
the front of a card and write a short love note to your
spouse.
(If you’re really
efficient, you could create 12 cards with photos on the front
and love notes on the inside and schedule them to go out at
random intervals throughout the year – not on anniversaries or
birthdays – but at unexpected times for the best impact... then
it takes no time on a daily basis at
all...)
Now, do you realize the
effect all these cards and small gifts will have on
people?
When was the last time you
were shown any personal appreciation from a
supplier?
When was the last time you
got a card from your spouse?
Have you
ever gotten a “thanks for your time” card
from someone wanting to sell you something?
Doing all this on an
ongoing basis, as a system, will get you more business and
referrals than you can handle. And that’s
not close to all...
How about holiday
cards? Any
holiday.
Send cards to your entire
list with one click. I really
like “Groundhog Day”, “Blame Somebody Else Day” and other fun
holidays. I don’t recommend sending
Valentine’s Day campaigns to dozens of people as that could get
you in big trouble with your “significant
other”...
But, if you’re
single... go for it!
How about
referrals? Do you have a system to get and
thank people for referrals?
With this system, you get
17 turn key referral systems with the insides and outsides of
cards already done you can use as is or edit.
So, what does this all
cost?
There is a one time set up
cost of $398 which includes the cost to print and mail your
first 100 stock cards (stamps extra), creation of your
handwriting font and $2,100 of free gifts (17 referral systems
and a birthday campaign).
Stock cards (13,000 to pick
from) only cost 62 cents and cards created from your own photos
or artwork are 93 cents (plus stamps). But
get this...
The minimum quantity is
ONE and they will be printed
and mailed the NEXT DAY
as long as you do it
before midnight
MST!
So, now how about that
second stream of income part mentioned in the
headline?
Since you are effectively a
marketing consultant already, advising your customers on what
promotional product to buy and how to use it, you can introduce
this system to your customers and get paid a
minimum of $120 each when they sign
up.
But here’s the best
part...
You also get paid a
commission every month on your customers’ use of the system for
as long as they keep using it!
Sell it once, get paid
forever – not bad....
But lastly, because of the
way commissions are structured, you also get paid when people
you have sold refer others who sign up!
I’ve rambled on long
enough, so to get all the details, send a free card or two
yourself and see this work for yourself, just fill out the form
below and we will call you and personally take you through the
system – it only takes 10 or 15 minutes – unless of course, you
spend longer picking out a card....
To Your
Success,
Joe
McVoy
PS I am
looking for three people in the promotional products industry
with a lot of connections to work with one-on-one to roll this
system out to the entire industry. If you
are interested, let me know in the “comment” field
below.
PPS If
you especially like the “second income stream” part of it, you
can see a special video and explanation of how unique this
business really is at http://HowToFindaHomeBusiness.com
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